Hump day's here, the grind is real, and the weekend's still playing hard to get. But you're in San Diego, which means at least the weather's trying its best to keep morale high.

So here’s something to boost the vibes: This week’s Golden DoWEE is here. We’re giving away Lexus VIP passes to the Southern Smoke Festival (10/4), a night at the Four Seasons, and a $600 credit to blow on whatever your bougie little heart desires. Join DoMORE to enter.*

JUST ANNOUNCED

• Ratboys are bringing their heart-on-sleeve indie rock to Soda Bar this April Fools' Day – but this is no joke. Fresh off a critically acclaimed album and a stacked tour run, this will be their first San Diego date in years.

• San Diego turns all the way up for the holidays – Halloween parties, pop-ups, markets, NYE that doesn’t quit. We build content locals actually use – the guides they trust, the feeds they scroll, the emails they actually open. Explore our holiday advertising options and put your brand at the center of it all.*

• If you missed him the first time, the universe is giving you a second shot: That Mexican OT brings Part 2 of his Recess Tour to The Observatory on 11/12. Catch the wave before it leaves you behind.

• Zen by name, chaos by nature. Lenny Zen blends surf rock, psych, and blues in a way that feels vintage. He’s playing Soda Bar this Saturday.*

• Plus, other just-announced shows from Summer Salt, Duran Duran, AC Slater, Earl Sweatshirt, My Chemical Romance, and more!

WIN STUFF WEDNESDAY

It’s Win Stuff Wednesday, baby. That means free tickets, VIP hookups, and giveaways hotter than your inbox can handle. Click through to see everything up for grabs—including shows, fests, and dinner plans you don’t have to pay for.

• Taste of La Jolla Sweepstakes. Enter to win the ultimate day in La Jolla!

• La Mesa Oktoberfest 2025. 10/3 - 10/5 @ La Mesa Village.

• Joshua Tree Music Festival. 10/9 - 10/12 @ Joshua Tree Lake Campground.

• La Jolla Art & Wine Festival. 10/11 - 10/12 @ Girard Ave.

• Nitro Circus. 12/6 @ Pechanga Arena.

WHENEVER

LOCALS ONLY

• Tee time meets impact: Father Joe’s Villages’ annual Golf Classic brings local business leaders together to fight veteran homelessness. The tournament’s sold out—but the silent auction is open to everyone, and every bid helps keep vets off the street.

• If you follow your ex on IG but not your favorite band on our site… what are you even doing? Seriously, following your favorite artists on DoSD means we actually tell you when they’re playing our city. No algorithm roulette. No "Wait, they were just here??" meltdowns. Just pure, show-not-missed, bragging-rights energy. Follow now, regret nothing later.

FEATURED

Try to disconnect from your phone for a little while today!